Leisure Leagues is the largest and longest established provider of small-sided football leagues in Europe. Starting in the Midlands, they’ve been successfully growing for over 20 years and have established leagues across the UK and beyond. There is no sign of them slowing down as they continue to add to the 1,000 local leagues of 5 and 6 a-side football already in play.
HeadRed were appointed to improve the look and functionality of the Leisure Leagues website. They required an effective management system to increase productivity and improve the functionality for the front end user. With the ambition to open more leagues worldwide, they needed a practical and flexible white label system to accommodate new members.
Collectively we designed and developed a user-friendly platform to enable Leisure Leagues to grow their brand online. With a responsive design, postcode search function and a customer portal, the new website was optimised to convert new league members. The web design is professional with fun and interactive elements to reflect the Leisure Leagues brand and customer.
The Leisure Leagues website is supported by an integrated marketing strategy that includes SEO and PPC.