Accelerate return on investment with a professional ppc campaign

Pay-Per-Click (PPC) advertising is extremely effective at driving qualified traffic to your website by showing optimised adverts wherever and whenever potential customers are searching for your services.

With a professional PPC campaign, your brand can appear in a prime position in the SERPS and deliver excellent ROI, which is why paid search advertising is one of the best marketing investments your company could make!

Whether you’re new to Pay-Per-Click Advertising or already have active PPC campaigns, our experts can help you optimise your PPC management, from strategy to implementation. HeadRed is a Bing and Google AdWords Certified Partner with a highly experienced PPC team. We manage AdWords accounts ranging from monthly budgets of £250 to £50,000 and deliver tangible results.

In-house automation to improve efficiency

Here at HeadRed we don't just use the best PPC management tools available in the industry, like Adwords Scripts and Google Editor. Our experts have also developed in-house custom built systems to improve campaign efficiency and reduce management time. This includes custom Google and Bing Scripts, a customised reporting portal and our own Bid Management platform (AdEX).

Google Adwords OptimisationDid you know that Google Ads convert 50% better than organic traffic?

Google continues to dominate the search engine market, with 90% of all internet searches taking place on Google. Paid advertising can put you immediately at the top of Google Search for keywords and phrases that you want to be found for, so if you’re not investing in Google AdWords you’re missing out on a huge opportunity to grow your business!

There are many types of paid media that can drive revenue on Google - Search Ads, Display Ads, Google Shopping, Video and Remarketing - so you need a strategic marketer who understands what your business needs to meet and exceed your goals.

Pay Per Click FranchisesAre you a franchisor? Online Franchisee advertising has to be treated differently to maximise your franchisee's enquiries & sales

This tends to involve more automation, while still keeping the human element present. Each franchisee account then benefits from the group, while still remaining independent of the others.

Results can then be maximised to improve performance for the group as a whole, and not ran in individual silos. This reduces wastage for all franchisees, while improving the reach and optimisation by using the data as a collective where relevant to do so.

This can work whether you setup your billing as either 1 grand account - where you pay for the budget, or separate accounts - where the franchisee is responsible for their spend.

The results speak for themselves

55%

Reduction in management costs

38%

Conversion rates

637%

Reduction in cost per enquiry

156%

Increase in sales