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Homing or Honing- What Does Google’s Pigeon Mean For Local Search?
Friday 25th July saw the release of the Google Pigeon (dubbed Pigeon by Search Engine Land) , the largest local search algorithm we’ve seen for a while. Although not setting
Date: July 30, 2014 -
An Introduction to Social Media Marketing at #SMEGlobalTech2014
Yesterday our SEO team headed over to Aston University to guest speak at SMEGlobalTech 2014. The event had a great turnout with around 30 businesses turning up for the day.
Date: June 26, 2014 -
HeadRed to Speak at #SMEGlobalTech2014
HeadRed are pleased to announce that we will be speaking at SMEGlobalTech 2014, a free event organised by West Midlands Business Export. SMEGlobalTech 2014 is an all-day event being held
Date: June 2, 2014 -
The Evolution of the HeadRed Site
With the launch of the new HeadRed site early last month, the office had a sense of nostalgia about our previous websites. From the exciting launch of our flash site
Date: May 22, 2014 -
New Site Launch- Jam Jar Moolar
A brand new business venture, HeadRed’s creative team were tasked with creating a website and a brand which could compete in the car buying sector. The unique brand
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Shopping Going Social: Are You Keeping Up with the Hashtag Evolution?
The first ever hashtag #barcamp was used back in 2007 to group up posts relating to the BarCamp conferences taking place at the time. From there hashtags have come a
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Google Panda 4.0 Algorithm Update – What you need to know
In the very early hours this morning, Matt Cutts confirmed that Google have started rolling out their latest algorithm update – Panda 4.0. Although Google are constantly updating the algorithm
Date: May 21, 2014 -
What I Learnt from #Brightonseo – Do links still matter?
Last Thursday I headed down to Brighton with the HeadRed SEO girls for my very first Brighton SEO conference. Getting up at 5 in the morning was a struggle and
Date: May 1, 2014 -
What We Should Be Concentrating On in Our Content Marketing. #brightonseo
“Content doesn’t need to be great, just packaged well” Pete Campbell Last week saw the SEOs of the UK and some individuals from overseas hit the town of Brighton. They
Date: April 30, 2014 -
New Site Launch- Verilan
Verilan provides IT support to businesses from across the Midlands; whether that be providing Microsoft or Apple solutions, maximising hardware performance or managing software updates, Verilan are there to
Date: April 9, 2014 -
New Site Launch- Pennard Hill Farm
Pennard Hill Farm offers breathtaking views and luxury boutique accommodation within close proximity of Glastonbury Festival. Now in its fourth year, Pennard Hill has everything a festival goer needs, from
Date: April 4, 2014 -
New Site Launch For HeadRed
It’s our 15th year of trading, and with new faces in the office, new clients and new sites being launched each month we thought it was about time to treat
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NGSU Website Rated Top 3 in Trade Union Websites
In a recent study into Trade Union websites, Digital Consultant Simon Parry at Infobo investigated the responsiveness of sites to adjust to smaller devices.
Date: March 7, 2014 -
New Flexible Conversion Counting in AdWords – Which settings to use?
AdWords has launched ‘Flexible Conversion Counting’ which allows advertisers to take more control over their conversions, but which settings should you use?
Date: February 27, 2014 -
New Site Launch – Insolvency Answers
When a business is struggling financially, the weight of responsibility to solve the problem falls on the business owners and Directors. Cranfield Business Recovery are a team of qualified Insolvency
Date: January 21, 2014 -
Writing for the Web
In the world of SEO, knowing how to go about ‘Writing for the web’ can be hard, especially now Google guidelines for content have changed. Here at Headred we have
Date: October 29, 2013 -
Penguin 2.1- The Update.
Friday 4th October in the world of SEO saw the release of the Google PENGUIN 2.1 algorithm. Infiltrating and adjusting the Page Rankings of websites across the internet, heavy-hit web
Date: October 18, 2013 -
What’s that? Google have rolled out ANOTHER update?
Another day, another pesky Google animal!! Google have rolled out a new search algorithm which they say will return better search results. The update itself, called ‘Hummingbird’ actually rolled out
Date: September 27, 2013 -
How to Write Quality Content as part of an Effective SEO Strategy
In the age of Panda and Penguin the need for high quality content, tailored to the needs of your target audience, is essential – not only as part of a
Date: July 23, 2013 -
How Do I Identify Bad Backlinks? – A Beginners Guide
What do bad backlinks do to my site? Having low-quality, spam backlinks pointing to your website is not only bad from a ranking point of view but it can also
Date: July 16, 2013 -
How Can You Accurately Check Google Keyword Rankings in Chrome?
The trends in online marketing are quickly moving away from keyword rankings but they do still remain an important factor of most online marketing campaigns. Whether you are a small
Date: June 27, 2013 -
Local SEO: Optimising for several regions
I’m about 4 month’s into my role here at HeadRed (great place btw, a smorgasbord of creativity!) and during this period I have become particularly interested in Local SEO having
Date: June 21, 2013 -
Google Penguin 2.0 Algorithm Update Confirmed by Matt Cutts
We’ve all been waiting for it to hit since Matt Cutts told us they were expecting to roll out the next update in the “next few weeks” a couple of
Date: May 23, 2013 -
My #BrightonSEO April 2013 Roundup [INFOGRAPHIC]
I went to the BrightonSEO conference on Friday and came away with so many tips and ideas that my head is bursting! So I’ve managed to get our HeadRed designer
Date: April 15, 2013 -
9 #BrightonSEO Takeaways for My Colleagues, Clients and Boss
After another successful trip to the UK’s largest search conference, BrightonSEO, on Friday, I’ve decided to write a slightly different roundup post. I’ve read through the many pages of notes
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Avoid Ranking Envy – Understanding The Bigger Picture
Following on from Dr. Pete Meyer’s epic post on life beyond rankings I have decided to take it one step further and illustrate exactly why rankings aren’t the be all
Date: April 11, 2013 -
Follow-up to the BBC Unnatural Links Warning: Google Responds
On Friday, I published the post about the BBC getting an unnatural links warning in Webmaster Tools and promised an update on the situation. It appears, after some speculation from
Date: March 18, 2013 -
Even the BBC gets an Unnatural Links Warning from Google!
Today is a busy day in the SEO industry! Not only is one of the UK’s biggest conferences, Link Love, taking place in London – there’s a lot of buzz
Date: March 15, 2013 -
How Will Social Affect SEO in 2013? – Insights from Industry Experts
Over the last couple of years SEO has changed drastically with Google waging war on the black-hats and spammers with the panda and penguin algorithm updates. In the midst of
Date: February 28, 2013 -
How Transparent is Your PPC Agency?
In the ever changing world of online marketing and SEO, a lot of businesses are turning their attention to pay per click (PPC) advertising in addition to their SEO strategy.
Date: January 28, 2013 -
Which Social Networks for Your Business?
Social media has very quickly become a hugely important part of doing business online and its influence on consumers continues to grow by the day. Not only does it provide
Date: January 9, 2013 -
Panda Update #21 – Is Your Website Duplicate Content Free?
It’s that time again, at the start of the week Google announced the 21st Panda update which in total targeted around 0.4% of regular search queries and 1.1% of English
Date: November 9, 2012 -
Google Updates in October 2012 – here comes the penguin again
If the dreary, wet weather of autumn isn’t enough to look forward to in October, Google have given us SEOs something else to prepare for as we all experience the
Date: October 11, 2012 -
Winner of #BrightonSEO Instagram Contest by Site Visibility
I’ve just found out that I’ve won an iPhone 5 in Site Visibility’s BrightonSEO Instagram Contest!! I’m so so excited to be a winner and glad my last attempt to
Date: September 18, 2012 -
#BrightonSEO September 2012 Roundup by HeadRed
On Friday, Tracey and I travelled down to BrightonSEO on the train with a very early start leaving Birmingham International and Rugby in the dark! Bumping into a familiar face
Date: September 17, 2012 -
Write-up of Nick Garner’s #BrightonSEO Link Building Presentation: Penguin
On Friday the 14th of September, Tracey and I attended the BrightonSEO conference – you can get our full roundup here. In the afternoon, we actually found ourselves going to
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Panda Refreshes – Resolving Duplicate Content Issues
Controlling Duplicate Content On Your Website Ever since Google rolled out its Panda algorithm change back in February 2011 webmasters have been tackling duplicate content issues across their websites. The
Date: September 10, 2012 -
SEO Google Doodle 2012 Olympics
In case you’ve missed it, Team GB have been doing quite well at the ‘Games of the XXX Olympiad’ and are currently sitting in third position on the medal table
Date: August 10, 2012 -
The “SEO” Usual Suspects
Every industry has it’s own line up of usual suspects that are referred to as being at the top of their game. In the SEO industry there are a number
Date: July 31, 2012 -
A History of Google Search Algorithm Updates
A simple tweet from Google is all it takes to set the pulses of some search engine optimisers racing. This week @Google tweeted the message “New data refresh of Panda starts rolling
Date: July 27, 2012 -
Sponsorship and Marketing for London 2012
Overprotective of Official Sponsors? Something that has been featured heavily in the news in the build up to the start of the Olympics next Friday is the strict guidelines that
Date: July 20, 2012 -
The Power of Blogging: Martha Payne’s School Dinner Blog
If you have been on any news or social media sites today then you will most likely be aware of the story of Martha Payne and her blog NeverSeconds. Martha is
Date: June 15, 2012 -
If The Avengers Were Social Media Sites…
This week I finally got round to seeing Marvel Avengers Assemble at the cinema and am happy to report that it’s an epically awesome movie. The film brings together a
Date: May 11, 2012 -
Is Google’s new Privacy Policy really that bad?
This week the changes Google has made to its privacy settings have been heavily featured in the news but is the situation being blown out of proportion and are people
Date: March 2, 2012 -
The Google Search Timeline
As we all know Google is the main go-to-point for the majority of people’s Internet searches and has been for the past decade. It also looks like Google will be
Date: December 9, 2011 -
Google Easter Eggs
Google as we all know is the most used search engine on the Internet and offers many other products that are used daily by a wide range of people. Google
Date: November 4, 2011 -
“An Extremely Fruitful Relationship”
HeadRed recently undertook the task of redesigning the University of Warwick Science Park’s website which is an online business information portal consisting of 100 pages offering business support, property information
Date: September 30, 2011 -
Marathon Man
Contrary to popular belief we’re not just a bunch of out-of-shape web geeks. Exercise and fitness aren’t dirty words at the HeadRed offices and Liam set out to prove the point
Date: October 29, 2009
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