Long-term HeadRed client, the Nationwide Group Staff Union (NGSU), have recently undergone a website makeover. Their old design served them well for over 2 years, but it was felt the time was right for a change. 

Following an involved consultation process the new NGSU design was produced. Our focus was on creating a look-and-feel that fully reflects the nature and values of the union, whilst at the same time providing visitors with the most usable route to information they require. 

The finished design is very clean and professional with splashes of colour throughout providing consistency with the NGSU’s corporate brand. The site’s layout has also been improved with feature boxes on the homepage and a much more logical navigation structure making it a lot easier for users to find their way around. What’s more, we also added in a new NGSU blog so now you’re never too far away the latest news and views on the world of working practices! 

Check out the new NGSU website here: www.ngsu.org.uk

Vivo have recently partnered with BT to launch their business grade hosted telephony service & have already secured major contracts with a large debt management company, multiple site recruitment consultancy and an international high fashion retailer. Hosted telephony promises to revolution how organisations implement and manage their telephony, helping to reduce costs by eliminating capital expenditure and ongoing maintenance and support costs, and providing highly sophisticated yet easy to use features for companies of all sizes. 

Vivo approached HeadRed to support the launch of the service, recognising the importance of implementing a professionally managed SEO strategy to rapidly generate maximum exposure and high quality leads. 

Already Vivo are starting to realise the benefit of our highly acclaimed SEO service. They recently signed up to one of our ongoing SEO contracts, which provides them with month-by-month optimisation for a selection of service related key phrases.  

Six weeks into their contract they have already seen a marked improvement in their ranks, with only one of their chosen four phrases off the 1^st page of results. In time we fully expect these to improve further with the goal of realizing no.1 rankings across the board a real possibility.

At the time of writing (29/07/2010) we have achieved the following rankings for Vivo: 

• hosted telephony                       10^th
• hosted ip telephony                   7^th
• hosted phone system                 14^th
• hosted phone systems               5^th

These four phrases equate to a combined 7,500 searches per calendar month, which represents a significant market for Vivo to tap into. By improving these ranks even further we expect Vivo to capture a large proportion of these searches, consequently driving increased traffic to their site and providing them with a greater number of targeted sales enquiries as a result. 

“So far we have been delighted with the results HeadRed have delivered,in what is a highly competitive market, and we fully expect to make the top rankings in the near future. SEO is one of the most effective ways to reach our target audience and as such will be a key component of our marketing efforts” 

Andy Andreou, CEO

To find out more about Vivo and what they do, please visit their website at www.vivotelecommunications.co.uk

The team at HeadRed would all like to say a big congratulations to PHP developer, Paul, for the arrival of his new baby daughter, Jessica, earlier this month. So far it all sounds like plain sailing with jammy Paul getting over 6 hours of sleep each night. Now back in the office following his paternity leave, Paul has a spring in his step and a smile on his face, but just how long will his luck hold out? 

Plus, it seems like the kids are catching us up. With Jessica’s arrival that makes 11 HeadRed offspring compared to our 12 full time team members. All we need to do now is train them up and we can all retire early – no pressure kids!

As an SEO Specialist you will be responsible for managing, planning and executing SEO campaigns for a range of clients. This will involve conducting keyword and competitor analysis, as well as maintaining regular contact with your clients.

To be considered for this position, you must have excellent SEO experience. The following is also essential:

• proven experience in increasing rankings/result listings on Google and other search engines
• fluency in all elements of SEO – alt & title tags, h1, sitemaps, canonical tags, etc
• experience of managing and developing link building strategies
• on page HTML and CSS skills
• PPC Experience
• a proven track record of results (please include examples of your work of current rankings on Google in your application)

Whilst not essential, the ideal SEO Specialist will also have a degree (or equivalent) in marketing. Exceptional communication skills and an analytical approach are also pre-requisites.

To apply for the role of SEO Specialist, please simply send your CV and a covering letter to jobs@headred.net

Working hours: Mon-Thursday 9.00 – 5.00 Friday 9.00 – 4.30
Notice period: 1 month
Job Type: Permanent
Hours: Full-time
Salary: Dependant on experience
Application Date: 20th August 2010
Start Date: ASAP

Coventry’s Far Gosford Street is currently undergoing an extensive regeneration program with the aim of creating a thriving creative economy.

Synergy FM is the student-run radio station of City College Coventry.

The ultimate in luxury self-catering accommodation, Pennard Hill Farm is the perfect base for anyone looking to explore the Somerset countryside.

Regency Graphics are one of the most creative, experienced design houses in the North East of England.

Luxurious living on the doorstep of Glastonbury festival – All About Space.

Compass Costs is the largest Claimant Only costs practice in the UK with approaching 100 staff, boasting students and associate members of the ALCD as well as Costs Lawyers, qualified Solicitors and Barristers.

We gave the Compass website a much-needed facelift, which now features their new corporate branding. Not only that, but we produced their very own online game, Costs Wars. Battle your way through 7 levels to see if you can make the high-score board!

URL: www.compasscosts.com

Coerver Coaching has become the largest and most respected soccer education programme in the world with an unmatched list of endorsements from national federations, professional clubs, star players and leading coaches.

HeadRed oversaw a comprehensive rebranding of Coerver’s corporate image, which then formed the basis of their new public-facing website.

URL: www.coerver.co.uk

Following a competitive pitch process, HeadRed have been awarded the contract to support and maintain 4 of the University of Warwick Science Park’s websites. As part of our ongoing agreement we will provide the UWSP with ad hoc design, development and maintenance for their full portfolio of websites.

By taking out one of our support packages the UWSP will benefit from flexible and timely support whenever they need it.

We are very much looking forward to working with such a prestigious new client and are confident this new agreement will mark the beginning of a long and fruitful relationship for both HeadRed and the UWSP.

All of the team here at HeadRed would like to say a massive congratulations to PHP Developer, Matt, as his wife Shelley recently gave birth to twin boys, Harry and Sam.

This will no doubt mark the end of sleep as Matt knows it, but we’re confident his PHP skills won’t suffer as a result. And if they do, then there’s always Red Bull!

Congratulations Matt!

An international agency with over 15 years’ experience, Aesthetics provide event and modeling services to the UK and beyond and have worked with a wealth of high profile clients including Mini, Wimbledon and BT.

For a company of such a high reputation it was clear that their website was in dire need of updating. HeadRed were tasked with overseeing a complete overhaul of both the Aesthetics brand and their customer facing website.

The result is a showpiece site that provides the perfect online image for Aesthetics. Visitors can browse staff profiles and read about the company’s history and experience, whilst the site contains all the necessary calls-to-action to encourage new sales enquiries.

Check out the new site here:  www.aesthetics.co.uk