Archive for the ‘PPC’ Category


The three most redundant search debatesBlogged by Adrian Adrian

If I had to cite one thing in the online industry that sparks the most debate then it would have to be SEO. In a recent article from e-consultancy they highlight three of the most common SEO debates currently raging over a water-cooler near you.
1. SEO vs. PPC
Clients often ask “which is better – SEO [...]

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Credit crunch not biting for online ad spendBlogged by Adrian Adrian

Whilst the ghostly spectre of the credit crunch has us all reaching for the Tesco value baked beans it seems to be having little or no effect on the level of online advertising spend.
Statistics taken from the IPA’s Bellwether Report show that online ad spend continued to grow above average in the last quarter, accounting [...]

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A Ray of sunshine for Belt:MeBlogged by Adrian Adrian

Back in July we reported a new addition to the HeadRed family; SEO guru James Ray. His appointment brought a wealth of knowledge in the fields of online marketing and search engine placement.
Well, it seems it hasn’t taken long for him to weave his magic. He oversaw a comprehensive SEO audit of the Belt:Me site [...]

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