The past week also saw the release of the new must-have gadget – the Apple iPhone 3GS. Not wishing to waste any time, Danny our PHP developer rushed on down to the Carphone Warehouse and took order of one for his very own. With a faster processor, improved camera and in-built GPS compass, it’s certainly caught our interest. Expect to see one of two more iPhones appear in the office in the next few weeks!

HeadRed have been appointed by local tennis coaching company, Inspire 2 Coach, to deliver a new website and overhaul their existing online presence.

Inspire 2 Coach runs a wide range of tennis programs for all ages and abilities at a family of clubs in Warwickshire and Worcestershire. They also offer packages of coaching courses, workshops and mentoring for all levels of coaches and teachers.

Our work will include the creation of a new brand identity for Inspire 2 Coach. This will form the basis of the website’s overall look-and-feel with the aim of enticing and engaging visitors.

The site itself will provide a platform for budding Andy Murrays of the future to find coaching courses local to them and book a place online. Similarly, tennis coaches and teachers will have access to a wealth of information and details of how they can enroll on programs of their own.

The new site is currently under development and we are working towards a summer launch.
More details to follow.

CV One has recently commissioned HeadRed to revamp their website for the Godiva Festival – the biggest free family festival in Coventry!

For what is an incredibly vibrant and exciting festival, their existing website does not paint a particularly good picture. Our task is to transform the site into an engaging, innovative and visually striking portal for both the festival and the local community.

A key part of the redevelopment will be the effective use of web 2.0 technologies in order to create and retain an active online community. The new site will feature a Godiva Blog, a user forum, a photo-sharing image gallery, podcasts, video and more.

When it is launched the site will be able to rub shoulders with the top dogs of the UK festival scene and be a benchmark website that all will aspire to.
The festival itself attracts over 75,000 visitors each year and has featured heavyweight bands including The Enemy, Kasabian and The Fratellis. If you’d be interested in becoming a sponsor for the event then please contact Dave Wright at CV One for further information.

Raebrooke are a specialist recruiter for the FMCG and Food Manufacturing sector. With over 15 years’ experience Raebrooke provides recruitment across all disciplines from Graduate to board level appointments.

HeadRed’s work for Raebrooke included the provision of a new corporate image, the design and development of a new vacancy-searchable website, plus ongoing SEO as well as a complementary stationery suite to ensure offline brand consistency.

For a taste of what we delivered take a look at their new website.

Educated in the sun and sand of Bournemouth University Rob achieved his degree with BSc Hons and quickly turned his hand to development as an IT Systems Developer at the National Merchant Buying Society.

His duties at the NMBS included developing a variety of different web-based applications for both members and suppliers alike.

Leicester born and bred, Rob is a keen supporter of Leicester City, but don’t let that put you off. We’re sure that his commitment and ambition will be massive contributors in both his and HeadRed’s success in the years to come.

HeadRed have shaken hands with local haulers, Woodfields, to redevelop their e-commerce driven website.

Woodfields have over 70 years experience in the haulage industry, supplying their customers with landscaping products, topsoil and waste recycling services. Their website acts as the online face for the company and needs to provide Woodfields with a quick and easy portal for selling their products.

Our redevelopment will focus on the customer’s experience and ensuring their path around the site and their route to purchase is as streamlined as possible.

Shoes On is an independent retailer specialising in children’s and ladies’ shoes. The company was set up by shoe experts and professional mothers Sam Hill and Lynne Bromnick with the aim of making children’s shoe shopping and fitting a fun and convenient process.

HeadRed worked with Sam and Lynne in the design and development of the Shoes On website, which was launched at the end of November. In addition to many popular brands of kid’s shoes the site also sells a range of ladies footwear to cater for the ultimate mother and child shopping experience.

The site was designed with this target audience in mind with vibrant colours and imagery overlying a simple, easy-to-use e-commerce system.

Check out the Shoes On website here: http://www.shoeson.co.uk/

The Recent Advances in Assistive Technology and Engineering, or RAATE for short, is a UK conference focused on the latest innovations and developments in assistive technology.

RAATE 2008 was organised and hosted by the Health Design and Technology Institute (HDTI), whom HeadRed designed their website for last year.

The website for RAATE needs to paint a professional picture of the conference to potential delegates in order to encourage registrations, and it is felt that the current site could be greatly improved in these areas. The HDTI have therefore commissioned HeadRed to oversee a complete overhaul of the website in preparation for next year’s event at the Coventry Hilton.

Whilst the RAATE site is redeveloped a temporary holding page will be placed on the HDTI website containing details of where and when next year’s conference is to be held.

The new site for RAATE 2009 is expected to be launched in Quarter 1 next year.

Synchro Ltd is a UK-formed software development company. Their custom-developed software, the self-titled Synchro, is a project management package that can be used to plan and implement complex construction projects.

HeadRed have been tasked with the redesign and redevelopment of Synchro’s website, which provides potential customers with information on the company and the benefits that the software itself can offer them.

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Godiva PBC is a commissioning collaborative of Coventry GP practices that operate under the National Health Service (NHS). Their mission is to put people in control of their own healthcare and provide patients with a wider range of convenient, innovative and responsive services.

HeadRed will be designing and developing a new front-end website for Godiva PBC, but also building a sophisticated back-end that will be used as a practice management system for all the consortium’s members.

Many companies use a blog or news feed on their website to interact with their customers and keep them abreast of brand and future developments within their industry.
However, the concept of “micro-blogging” might not be as familiar to you as some of the more commonly accepted social marketing methods.

Pioneer company, Twitter, launched the concept back in 2006 and in the past two years has grown considerably; boasting over 2 million user accounts!

The idea of micro-blogging is focused on the provision of quick, easy, bite-sized information. A Twitter account gives users the facility to “tweet” remotely from any PC or mobile phone and encourages them to submit easy-to-digest micro-blog posts at increasingly regular intervals. Similar to a RSS feed interested parties can subscribe to a company or individual’s Twitter feed and receive real-time updates directly to their system.

The Telegraph, the Guardian and even NASA are all represented on Twitter. In an environment where customer interaction and brand promotion are essential, new mediums like Twitter are leading the way. HeadRed are currently in the process of setting up Twitter functionality for featured client Ajay Ahuja, which we hope will give Ajay an effective and regular dialogue with his customer base.